JetBlue and Dunkin’ unveiled a new Dunkin’-themed livery in honor of their longstanding partnership. The vibrant design of the freshly painted Airbus A320 aircraft (N643JB), appropriately named Brewing Altitude, features Dunkin’s iconic pink and orange branding, brought to life with a playful donut and coffee motif. The aircraft’s new look was revealed at a celebratory event in Boston where both brands have deep roots and a loyal following.
The JetBlue and Dunkin’ partnership started in 2006 when JetBlue began fueling its customers with Dunkin’s Original Blend coffee at 35,000 feet. In 2011, Dunkin’ became the airline’s exclusive onboard coffee provider. Now, the two iconic brands are taking their partnership to new heights as the aircraft makes its way across JetBlue’s network.
“Dunkin’ has been part of the JetBlue journey for nearly two decades, and we’re proud to showcase this partnership with a livery that’s as fun and bold as the brands behind it,” said Marty St. George, president, JetBlue. “With our shared Boston heritage and focus on delighting loyal customers, this collaboration brings together two fan-favorite brands in a way only JetBlue and Dunkin’ can.”
“This is about more than coffee in the sky; it’s about two beloved brands coming together through a shared passion for meeting people where they are and fueling them on their journey,” said Scott Murphy, president of Dunkin’. “From Boston to beyond, we’re proud to see our iconic pink and orange take flight with JetBlue and celebrate the fans who’ve made Dunkin’ part of their everyday ritual, even at 35,000 feet.”
